Japanese firm revolutionizes business with AI avatars

MANILA, PHILIPPINES — Tokyo-based artificial intelligence (AI) firm Rinna Co. is redefining business communication through its advanced AI avatars.
Alex Lagata, the firm’s Global Business Director, showcased the groundbreaking capabilities of these avatars, stating they can converse in over 140 languages. This flexibility enables businesses to customize communication to cater to their unique requirements.
Highlighting the technology’s prowess, Lagata said the avatars are designed to provide an experience virtually indistinguishable from real human interaction. He further clarified that the objective of Rinna Co. is not to replace human roles but to complement and enhance them.
“Rinna prioritizes coexistence. So we want to make sure that instead of thrusting these ideas and products to the masses and making them use these avatars that will make them afraid for their own jobs, why don’t we ease in our way and guide you properly… Until everybody gets set in and everybody’s accepting of this, I don’t think we need to push them too hard,” Lagata stated.
For businesses eager to be at the forefront of this communicative shift, Rinna Co. offers a B2B subscription, with prices ranging from 600,000 to 700,000 pesos annually. The value proposition is clear, with many businesses reporting a return on investment within mere months.
As Rinna Co. gears up to enter the Philippine market, interactive avatars are anticipated to dominate video communication. Amidst the surge in AI innovations, the firm differentiates itself by seamlessly fusing technology with genuine human interaction.