Kenya boosts BPO leadership in Africa with digital hubs

NAIROBI, KENYA — Kenya recently launched digital hubs across the nation to dominate Africa’s business process outsourcing (BPO) sector.
This initiative, part of the Jitume project, aims to propel the country to the forefront of the digital economy.
The Jitume project, which means ‘Send Yourself’ in Swahili, is a cornerstone of Kenya National Digital Masterplan 2022-2032. This comprehensive strategy outlines the development of ICT infrastructure, services, and skills over the next decade, providing a clear roadmap for investors.
So far, over 40 Jitume Hubs have been established, including recent openings in the Tindiret district. These hubs are equipped with state-of-the-art virtual desktop infrastructures and broadband access, designed to connect Kenyan youth with global job opportunities.
Eliud Owalo, the cabinet secretary for information, communications, and the digital economy, highlighted the project’s alignment with President William Samoei Ruto’s youth development strategy.
Owalo said that these centers would equip the youth with digital skills and access to jobs, thereby enhancing the country’s BPO capabilities.
The BPO sector is recognized for its potential to drive economic recovery in Africa post-COVID-19 by creating employment opportunities in a continent grappling with high unemployment rates.
The government’s Jitume initiative is expected to impact over one million young Kenyans in the next three to five years, fostering a digitally empowered workforce.
Eng. John Tanui, Permanent Secretary for ICT and digital economy, expressed at the Tindiret hub launch, “Our goal is to position Kenya as a global technology and BPO leader. By leveraging government-provided resources like free internet and Jitume ICT centers, we’re opening up a world of online work opportunities for our youth.”