Foundever adds Giza sites as Egypt bets on AI outsourcing hub
JOHANNESBERG, SOUTH AFRICA — Foundever, a global customer experience (CX) company, announced plans to launch a new operational hub in Giza and expand its Luxor workforce to 1,000 employees, following high-level discussions with Egypt’s Ministry of Communications and Information Technology and the Information Technology Industry Development Agency (ITIDA).
According to a report from Tech Review Africa, the company currently employs approximately 2,700 staff across delivery sites in Maadi, Nasr City, and Luxor, with the Giza launch marking a fourth regional footprint.
Egyptian AI professionals are also contributing to Foundever’s global AI Center of Excellence in Barcelona, reinforcing the company’s long-term talent investment in the country.
Foundever scales AI-enabled CX delivery across Egypt
Foundever’s Giza hub extends the company’s operational model from Cairo’s tech parks into a new city market, running on its AgentTech AI platform from day one. Luxor’s operation is targeting 1,000 employees by next quarter, reflecting a deliberate move into Upper Egypt’s lower-cost, fast-growing talent market.
The expansion builds on a four-year, $69 million (€65 million) commitment Foundever made to Egypt in December 2024, which targeted 5,000 new jobs and a renewed ITIDA cooperation agreement.
“Egypt continues to stand out as one of the strongest delivery hubs globally thanks to its exceptional talent, multilingual capabilities, and customer-centric culture,” said Benedita Miranda, Chief Operating Officer for EMEA at Foundever.
Government backing validates Egypt’s CX outsourcing push
The ITIDA meeting produced an acceptance of 229 proposals under Round 21 of the agency’s outsourcing support program, extending government backing to Foundever’s continued headcount growth.
Egypt has invested in workforce pipelines through initiatives including Foundever’s Train to Hire program and Language Academy centers in Cairo and Luxor, which prime candidates for multilingual contact center roles.
The Giza and Luxor expansions signal that international CX operators view Egypt’s lower-tier cities as credible delivery markets — not just Cairo’s established tech parks.
“These investments directly support Egypt’s vision of becoming a global leader in digital services and the offshoring industry,” said Ahmed Elzaher, Chief Executive Officer of ITIDA.
Foundever’s Egypt push reflects broader acceleration of CX outsourcing investment across North Africa, where competitive labor costs, multilingual graduate pipelines, and improving digital infrastructure are drawing global operators.
Egypt’s government has positioned business process outsourcing (BPO) as a national priority under its Digital Egypt strategy, backed by ITIDA incentive programs that have drawn CX operators including Teleperformance and Concentrix to expand local headcount recently.
The country’s combination of English, French, and Arabic fluency — alongside a population with a median age under 25 — anchors its pitch to multinational CX buyers.
For Foundever, Giza and Upper Egypt represent a deliberate move beyond Cairo’s established tech parks into faster-growing, underserved labor markets.
