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News » TP expands AI data services to eight Asia-Pacific markets

TP expands AI data services to eight Asia-Pacific markets

TP expands AI data services to eight Asia-Pacific markets
Photo from Jobyoda

SYDNEY, AUSTRALIA — Teleperformance, the global customer experience company now operating as TP, has expanded its TP.ai Data Services across eight Asia-Pacific markets — Singapore, Malaysia, Indonesia, Thailand, China, Japan, South Korea, and Vietnam,  announced at Asia Tech x Singapore. 

According to a report from IT Brief Australia, the expansion deploys specialized AI practitioners in each market to deliver data collection, annotation, labeling, model evaluation, analytics operations, and  human-in-the-loop governance for AI and generative AI (GenAI) projects. 

The rollout targets enterprises whose AI systems require locally compliant data handling to meet in-country data residency regulations and language requirements.

TP.ai data services targets APAC’s regulatory data complexity

Each of the eight markets presents distinct data sovereignty regulations, language localization requirements, and governance standards that create compliance barriers for enterprises relying on centralized AI data pipelines. 

TP’s in-country deployment model provides locally compliant data collection and annotation while maintaining the quality controls and human oversight demanded by regulated enterprise AI deployments. 

The expansion directly addresses the gap between APAC enterprises that have committed AI budgets and the locally governed data infrastructure those systems require to move from pilot to production. 

TP.ai Data Services won “Overall Data Analytics Platform of the Year” at the 2026 Data Breakthrough Awards, citing up to 31% customer experience quality improvements and 30% higher sales conversions across client deployments.

Eight-market footprint delivers speed and compliance advantage

In a recent deployment, TP.ai Data Services delivered warehouse video streams with object labels for worker-safety AI model training — completed within three weeks of project start. 

TP’s existing contact center workforce across all eight markets provides trained human reviewers that pure-play AI data vendors without physical in-country infrastructure must contract separately. 

For enterprises requiring simultaneous in-country data residency compliance and language model training, TP’s eight-market footprint eliminates the vendor fragmentation that extends AI production timelines. 

“The companies seeing real operational impact from AI in Asia are the ones investing in scalable data foundations, in-country execution and human expertise alongside the technology itself,” said Dave Rizzo, APAC President at TP.

Demand for localized AI training data is rising across Asia-Pacific as enterprises deploy language models requiring in-country corpora and regulators tighten data residency rules in China, Indonesia, and Vietnam. 

The global AI data labeling market is projected to exceed $3 billion annually by 2027, with Asia-Pacific among the fastest-growing segments as AI deployment outpaces available local training data supply.

Appen, Scale AI, and iMerit compete in the AI data services segment but operate with narrower Asia-Pacific footprints than TP’s eight-country network. 

For TP, the expansion positions the company inside enterprise AI training and governance workflows — a recurring engagement model tied directly to clients’ AI production cycles.

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