Accedo unveils comprehensive OTT video managed services

STOCKHOLM, SWEDEN — In a significant move to streamline the complexities of over-the-top (OTT) video services, global video solutions provider Accedo has announced the launch of its OTT Video Managed Services offering.
This announcement was made ahead of the 2024 NAB Show, where the company will showcase its new service.
Accedo’s latest offering is designed to alleviate the challenges faced by video service providers by managing the entire OTT service ecosystem. This includes overseeing technology, functionality, personnel, and processes.
The aim is to reduce both complexity and risk, allowing providers to focus on core business activities such as content acquisition, monetization strategies, and distribution.
“The OTT ecosystem has become increasingly complex over the past decade,” stated Michael Lantz, CEO of Accedo. “Running a successful and competitive video service means that every part of the service puzzle needs to be fully optimized.”
Lantz also highlighted the fierce competition and high churn rates in the industry, emphasizing the need for an optimized user experience amidst the ever-evolving technological landscape.
Accedo’s Managed Services offering is built on the company’s extensive experience in designing, building, and deploying video experiences for leading OTT services worldwide. The company boasts a comprehensive suite of solutions that address a wide range of video streaming use cases, with a particular focus on user experience and innovation.
By leveraging its long-standing network of technology partners, Accedo is positioned to offer a user experience-driven, end-to-end package. This holistic approach integrates best-of-breed solutions, covering all aspects necessary for running and growing a competitive video business.
The service is set to enable video providers to enhance efficiencies and maximize the potential of their video technology ecosystem. Accedo will handle the management of multiple vendors and technology stacks, continuously monitor and evaluate the technology roadmap, and identify opportunities for service optimization. This ensures a high level of flexibility and scalability for clients.
Lantz reiterated the value of the Managed Services offering, stating, “We are already addressing many of these challenges for our customers, and the Managed Services offering is a natural extension of that experience.”
He expressed confidence that this new service would help customers concentrate on their primary business activities, ultimately leading to better service delivery and customer satisfaction.