Global CX leader Covisian acquires U.S.-based Centrinex

MILAN, ITALY — Italian customer experience giant Covisian Group has made a move into the United States market with the acquisition of Kansas-based Centrinex.
While financial details of the deal remain undisclosed, the merger underscores Covisian’s push to modernize customer interactions through AI-driven solutions.
Strategic integration and technology enhancement
Centrinex brings 600 skilled employees to Covisian’s growing workforce. The company has built a strong reputation in contact center management, serving clients across financial services, healthcare, and transportation sectors.
This acquisition adds to Covisian’s network of 46 contact center sites across Europe and South America, where they handle over 1 million customer interactions daily.
“Covisian seeks to become the global leader in customer experience services by strategically integrating GenAI into customer operations to change the way companies deliver CX,” said Gabriele Moretti, Founder and Chairman at Covisian Group.
AI innovation and market position
The merger introduces Covisian’s cutting-edge GenAI platform, Smile.CX, to Centrinex’s operations. This system combines human support with AI-driven functions, positioning the combined entity at the forefront of customer experience technology.
“Working under the umbrella of the Covisian Group will allow us to continue to modernize our operations and embrace technologies that elevate the customer experience,” said Bart Miller, CEO, Centrinex.
“The application of AI-enabled CX solutions along with our highly skilled agent base gives us a competitive edge in the market.”
Moretti, emphasized the unique approach of the merger, saying, “human service with automated support allows agents and AI to work together to deliver seamless interactions unlike anything else on the market today.”