Majorel acquires Spain-based Findasense
Customer experience (CX) and outsourcing solutions provider Majorel recently acquired its Spanish rival CX design and creative services firm Findasense Global.
Majorel stated that this deal supports its expansion strategy, particularly in its Tech & Expert Services line of business. Findansense’s groundbreaking CX work will also allow the former to tap into new consumer markets both nearshore and offshore.
Majorel CEO Thomas Mackenbrock said this acquisition is the “next logical step” in building an industry-leading portfolio of CX transformation services in the firm.
Majorel EVP Strategy and M&A Mark Maass added that working with Findasense CEO José Ramón López Grañeda and his team will help “unlock the full potential of Majorel’s CX transformation portfolio across established and new clients.”
The Luxembourg-based BPO giant purchased 100% of the share capital in Findasense from its two founders, Rafael Tamames and Tomy Lorsch, who will remain on the Board of Directors and continue with selected executive functions focused on the market expansion.
Meanwhile, Findansense’s 320 talented team members are set to join Majorel following the acquisition.
