VBP acquires stake in Australian financial advice platform Ensombl

CEBU CITY, PHILIPPINES — Vital Business Partners (VBP), a Philippines-based outsourcing and solutions provider, has acquired a minority equity stake in Ensombl, an Australian content and digital platform for financial advisers.
Though the financial terms remain confidential, the investment is part of Ensombl’s broader fundraising efforts to support its growth plans, including the development of a new continuing professional development (CPD) platform.
Expanding financial services reach of VBP and Ensombl
VBP, an Australian-owned company with operations in the Philippines, provides business growth, consulting, and delivery capabilities to over 250 innovative financial services firms across Australia.
The company specializes in supporting financial firms, accounting practices, and mortgage brokers through services in strategy, process improvement, intelligent automation, data analytics, and operations.
Ensombl, on the other hand, has established itself as a prominent player in the Australian financial advice landscape. With over 9,000 users across its various content channels and events, including a networking app, financial planning podcast, and the All Licensee PD Day event, Ensombl has become a valuable resource for financial advisers.
Synergies in financial advice and future plans
Nathan Jacobsen, CEO of VBP, highlighted the alignment between the two companies, stating, “There is a lot of alignment between VBP and Ensombl, as we are both committed to playing an integral role in the positive evolution of the financial advice profession.”
He further emphasized their shared goal of helping advice businesses grow and become more efficient to serve more clients.
The investment will support Ensombl’s plans to launch a CPD platform, which will be available through an application. This platform aims to streamline the process of receiving CPD points from live events or virtual meetings and allow users to track their participation in online education, training programs, and events.
“The evolving licensee landscape sees advisers more in control of their profession, and more empowered to shape the design and delivery of a truly client centric advice proposition,” said Ensombl CEO and Co-Founder Clayton Daniel.
“In Ensombl they have a community of professional peers they can turn to for the knowledge and insights, regardless of their stage in the journey.”