Harte Hanks, Samsung open Greenville customer care hub, add 150+ jobs
SOUTH CAROLINA, UNITED STATES — Harte Hanks, a global customer experience company, has significantly expanded its operations by launching a new customer care center in Greenville, South Carolina, in partnership with Samsung Electronics America Inc.
In its press release, Harte Hanks notes that the facility, established to provide premium support for Samsung Electronics America, will create more than 150 new jobs and underscores Harte Hanks’ strategic investment in United States talent and customer engagement technology.
“We are thrilled to partner with this multinational powerhouse and look forward to growing our relationship across the globe,” said David Fisher, President of Harte Hanks.
Greenville hub to boost U.S. customer care
Harte Hanks is an international customer experience firm that integrates data intelligence, multi-channel marketing, and customer care technologies to help renowned brands attract and serve their clients.
The company began operations in 1923; it has more than 2,500 associates and provides a one-stop package of basic support services, including the outsourcing of international customer services to blue-chip customers across various fields.
This insight into customer interaction makes Harte Hanks a strategic business partner to large companies that need advanced customer care.
Samsung Electronics America, Inc. is a mobile technology, consumer electronics, home appliances, and enterprise solutions company based in the U.S., a sales and marketing subsidiary of Samsung Electronics Global Parent Company. The company is more than 40 years old and has a workforce of more than 20,000 people across the U.S. and has incorporated innovative products and AI to develop connected experiences.
The company is also currently subscribed to the Outsource Accelerator (OA) Source Partner Program, a powerful tool that helps BPO firms with marketing, sales, and business intelligence.
Strategic move enhances global customer engagement
The new facility launch is a significant move towards ensuring that Harte Hanks becomes a strategic player in the customer engagement market because it will be at the forefront of the industry.
The company will leverage its established customer care experience to operate the hub, which will offer end-to-end services to Samsung Care. Fisher said that such a partnership drives the company’s vision, as he notes, “This new agreement propels our vision of balancing a relentlessly human-centric approach with technology to cement the company’s role as an emerging leader in the customer engagement industry.”
The project shows how Harte Hanks is strategic in choosing locations and investing in the market in the long term. The company selected Greenville in particular for its strong community relationships, its human resources, and its local business environment.
The move highlights strategic growth that builds Harte Hanks’ national presence as it develops a sustainable business model to provide superior customer service for the technologies of leading brands.
Local talent pipeline fueled by new center
Harte Hanks’ development of job opportunities within the Greenville community is one of the major achievements of this growth.
“Greenville is a thriving community with a talented workforce, and we are proud to help bring new opportunities to the region while expanding the resources available to assist our customers,” said Marcia Ellis-Green, Executive Director of Customer Support at Samsung Electronics America.
Such attention to workforce development is part of the Harte Hanks operating model. It ensures that the corporation’s growth is compatible with a positive influence on the community and local economic stimulation.
By making this investment, Harte Hanks is building itself as a prominent employer and corporate citizen in the South Carolina area. The new facility is a long-term investment in the region, and the company will stand firm in ensuring that it not only provides employment opportunities but also provides facilities to develop its loyal agents.
The approach reaffirms Harte Hanks’ corporate philosophy: investing in people is the most important factor in delivering best-in-class customer service and creating a sustainable, positive image in the society in which it operates.
