Alorica hires new VP of Corporate Talent Acquisition

Next-generation customer experience (CX) solutions provider Alorica recently recruited Asma Sultana as the company’s Vice President of Corporate Talent Acquisition.
Sultana brings a diverse recruiting perspective and a track record of success in transforming global recruiting teams for multinational corporations. With more than 20 years of HR management experience — with a specialized focus on building people-focused, performance-based programs — she has a deep understanding of today’s global workforces and the corporate values that resonate with employees.
As VP of Corporate Talent Acquisition, Sultana is responsible for developing and implementing Alorica’s global strategy of hiring world-class associates for corporate business functions — including its Digital Business Center (DBC) in Bengaluru, India.
Alorica Chief Administrative Officer Colleen Beer said that Sultana’s “proven leadership and culturally diverse experience will play a major role in our ability to draw in technically-skilled candidates around the globe who embrace Alorica’s mission.”
Sultana, for her part, said, “I personally feel energized by and connected to, Alorica’s vision of making lives better, and I look forward to leveraging my expertise to expand and enhance the company’s talent acquisition initiatives.”
Sultana will work closely with Alorica’s executive leadership team to create customized recruitment strategies and help orchestrate the entire hiring process from beginning to end.
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