GoTo launches contact center service for medium, large firms

MASSACHUSETTS, UNITED STATES — Software company GoTo has expanded into the Contact Center as a Service segment with the launch of GoTo Contact Center Pro.
The new service will target medium and large firms. GoTo aims to help these businesses enhance the customer experience through omnichannel capabilities and advanced analytics to understand customer sentiment.
GoTo also has workforce management tools and productivity apps to streamline daily operations.
“GoTo Contact Center Pro provides growing businesses with a modern contact [center] solution they can trust without compromising on features, cost, or simplicity,” said Olga Lagunova, Chief Product and Technology Officer, GoTo.
“That’s something traditional contact [center] vendors simply cannot offer.”
The launch of GoTo Contact Center Pro comes after the company’s recent efforts to reduce its debt burden.
In January, GoTo reached an agreement that would allow it to reduce its debt balance by $392 million after receiving some $100 million worth of a first-lien first-out “new money” term loan and extend the maturity dates for the term loans and notes by eight months.
Meanwhile, creditors will earn tighter borrowing contracts on a collateral package, which will make it difficult for GoTo to transfer its assets farther away from the lenders.