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News » Automotive industry veteran appointed as Percepta’s new VP of Sales

Automotive industry veteran appointed as Percepta’s new VP of Sales

Tod Somerville, Percepta VP of Sales

MICHIGAN, UNITED STATES — Percepta, a global provider of customer experience solutions and loyalty solutions for the automotive industry, has appointed Todd Somerville as its new Vice President of Sales.

With over 30 years of experience across key players in automotive retail, Somerville brings deep expertise in innovating the customer journey. He has held senior leadership roles at National Credit Center, Cox Automotive, JATO Dynamics, and Reynolds and Reynolds. 

“I love being in the middle of automotive retail channel innovation as the business continues to evolve in response to an ever-changing technical landscape and a demanding consumer base,” said Somerville, a self-declared “car guy”. 

“I look forward to bringing our experience and culture of customer support to new logos searching to enhance their customer experience capabilities.”

Percepta President Karen Gurganious expressed confidence that Somerville will play an integral role in the company’s growth. 

“His expertise and passion for the automotive industry, coupled with his enthusiasm for sales and business development, make him an ideal fit for our team and culture,” added Gurganious.

Operating globally with over 4,500 employees, Percepta has pioneered customer loyalty and experience solutions for 23 years. The company serves renowned automotive and customer-centric brands worldwide.

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