Wipro Targets US$50 Million From Automation-Only Deals

Technology services firm Wipro aims to make US$50 million in automation-only deals in a bid to achieve rapid growth through digital-led revenue, people with knowledge of the matter said. The company’s management has urged the Wipro HOLMES team to capture more automation-only deals, aside from other contracts that involve a digital technology component, as the firm boosts its focus on the digital technology-led delivery of services. Wipro’s HOLMES platform is currently used in business operations across 350 of the company’s more than 1,000-odd clients.
Customers of technology services companies are increasingly automating their business operations to promote efficiency across markets. Rajan Kohli, president at Wipro Digital, said that as more customers turn to Wipro for help in their digital transformation efforts, the company expects automation revenues, as part of digital programs, to grow in line. Kohli explained that digital enterprises can be defined as experience-led, agile and working at high velocity, and it is necessary for companies to introduce greater levels of automation to achieve this.