Arvato CRM Solutions rebrands as ArvatoConnect
DATCHET, UNITED KINGDOM — Outsourcing firm Arvato CRM Solutions has rebranded to ArvatoConnect, signifying a greater initiative to develop and expand its service offerings in automation, artificial intelligence, and analytics.
The rebrand commenced in February and will progress throughout 2024.
“The new ArvatoConnect name reflects our core strength of developing trusted, long-lasting connections – whether this is for clients with their citizens and customers,” said Naomi Turner, Director of Marketing & Communications at ArvatoConnect.
“The world is changing at lightning speed. There is an endless need to reinvent and to push forward. We believe this requires a different type of customer experience and business [optimization] partner,” added ArvatoConnect Chief Executive Officer Debra Maxwell.
In December 2023, Arvato appointed Mike Orlic as Business Development Director and Alex Palmer as Director of Bids and Solutions.
ArvatoConnect also sealed new partnerships with footwear brand VIVOBAREFOOT, the Dudley Metropolitan Borough Council, and Crown Commercial Services.
The firm was also appointed as a framework agreement supplier by the National Health Service Shared Business Services (NHS SBS). The agreement took effect on November 20, 2023 and will run until November 19, 2025.
ArvatoConnect will be involved in the adoption, implementation, and ongoing development of Intelligent Automation (IA) across approved organizations.
