PH still lacks AI adoption despite awareness of benefits

PH still lacks AI adoption despite awareness of benefits

While the Philippines generally has high expectations about how artificial intelligence (AI) can help local businesses, a survey conducted by Microsoft and analyst firm IDC showed that the country still lacks traits needed for adoption. The survey, which involved 109 business and IT leaders from firms that have more than 250 staff and 100 workers in the country, found that AI adoption is now a reality for 45% of enterprises, higher than the regional figure of 41%. However, the study showed that Philippine firms do not have the corporate culture that encourages AI adoption, such as empowering employees to take risks, make decisions autonomously, and take part in cross-function collaboration. Microsoft said that thought leadership and leadership commitment to invest in AI is among the top barriers to AI adoption in the country. The slow adoption of AI tools and deployment across the organization was also seen as an obstacle to overcome, the report added.

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